{"id":142682,"date":"2025-10-01T17:00:13","date_gmt":"2025-10-01T20:00:13","guid":{"rendered":"https:\/\/folhadoleste.com.br\/?p=142682"},"modified":"2025-10-01T18:38:25","modified_gmt":"2025-10-01T21:38:25","slug":"dia-internacional-do-cafe-the-coffee","status":"publish","type":"post","link":"https:\/\/folhadoleste.com.br\/en\/dia-internacional-do-cafe-the-coffee\/","title":{"rendered":"Dia Internacional do Caf\u00e9: The Coffee valoriza gr\u00e3os brasileiros"},"content":{"rendered":"
\"\"

Dia Internacional do Caf\u00e9: The Coffee valoriza gr\u00e3os brasileiros | Divulga\u00e7\u00e3o<\/p><\/div>\n

O Dia Internacional do Caf\u00e9<\/strong>, celebrado em 1\u00ba de outubro, refor\u00e7a a import\u00e2ncia de uma das bebidas mais consumidas no mundo e s\u00edmbolo da cultura brasileira.<\/p>\n

O Brasil \u00e9 o maior produtor e exportador global de caf\u00e9, respons\u00e1vel por cerca de um ter\u00e7o da produ\u00e7\u00e3o mundial, segundo a Organiza\u00e7\u00e3o Internacional do Caf\u00e9 (OIC). Em 2024, o pa\u00eds exportou mais de 39 milh\u00f5es de sacas<\/strong>, movimentando bilh\u00f5es de d\u00f3lares e refor\u00e7ando seu papel estrat\u00e9gico no mercado global.<\/p>\n

The Coffee leva o caf\u00e9 brasileiro para o mundo<\/h3>\n

Com sede em Curitiba e presen\u00e7a em mais de 20 pa\u00edses, a rede The Coffee<\/strong> tem impulsionado a visibilidade internacional do caf\u00e9 produzido em Minas Gerais e no Paran\u00e1. A marca movimenta 56 toneladas anuais<\/strong>, contribuindo para a valoriza\u00e7\u00e3o do caf\u00e9 nacional no segmento de caf\u00e9s especiais.<\/p>\n

Presente em pa\u00edses como Arm\u00eania, \u00c1ustria, Canad\u00e1, Chile, Fran\u00e7a, Guatemala, It\u00e1lia, Mal\u00e1sia, M\u00e9xico, Peru, Portugal, Porto Rico, Coreia do Sul, Espanha, Tail\u00e2ndia, Emirados \u00c1rabes e Venezuela<\/strong>, a The Coffee movimenta cerca de R$ 3 milh\u00f5es anuais na compra de gr\u00e3os<\/strong>, destacando o caf\u00e9 brasileiro como pe\u00e7a central de sua estrat\u00e9gia internacional.<\/p>\n

\n

“A bebida \u00e9 um patrim\u00f4nio cultural e econ\u00f4mico do Brasil. Ela est\u00e1 presente nas pausas di\u00e1rias, nas conversas e nas experi\u00eancias que compartilhamos. Para n\u00f3s, da The Coffee, esta data celebra o gr\u00e3o e o ritual que conecta pessoas no mundo todo”, afirma Murilo Padilha<\/strong>, head comercial da marca.<\/p>\n<\/blockquote>\n

A\u00e7\u00e3o especial para o Dia do Caf\u00e9<\/h3>\n

Para comemorar a data, a The Coffee lan\u00e7ou uma campanha promocional para clientes. \u00c0s 12h do dia 1\u00ba de outubro<\/strong>, um reels no Instagram da marca (@thecoffee.jp) exibir\u00e1 um c\u00f3digo promocional<\/strong> resgat\u00e1vel exclusivamente no aplicativo The Coffee, na aba “Cupons”.<\/p>\n

O voucher ter\u00e1 valor especial e ser\u00e1 limitado a um por conta<\/strong>, v\u00e1lido at\u00e9 o fim do estoque. A campanha contar\u00e1 com apoio de influenciadores e ter\u00e1 vers\u00f5es adaptadas para cada pa\u00eds onde a marca est\u00e1 presente.<\/p>\n

Sobre a The Coffee<\/h3>\n

A The Coffee nasceu da iniciativa dos irm\u00e3os Alexandre, Carlos e Luis Fertonani<\/strong>, que inauguraram a primeira cafeteria em Curitiba, em 2018, ap\u00f3s viagens ao Jap\u00e3o. O conceito combina caf\u00e9 brasileiro de qualidade, tecnologia e design minimalista<\/strong>, proporcionando uma experi\u00eancia completa para o cliente.<\/p>\n

Hoje, a marca conta com mais de 200 lojas<\/strong> no Brasil e no exterior, empregando mais de 1.500 funcion\u00e1rios<\/strong>. Estando presente em pa\u00edses como Portugal, Peru, Espanha, Fran\u00e7a, M\u00e9xico, Chile, Tail\u00e2ndia, Porto Rico, Emirados \u00c1rabes, \u00c1ustria, Mal\u00e1sia, Guatemala, Canad\u00e1, El Salvador, It\u00e1lia e Arm\u00eania<\/strong>.<\/p>\n

+ <\/strong>MAIS NOT\u00cdCIAS DE VIDA?<\/span> CLIQUE AQUI<\/a><\/strong><\/span><\/pre>","protected":false},"excerpt":{"rendered":"
O Dia Internacional do Caf\u00e9, celebrado em 1\u00ba de outubro, refor\u00e7a a import\u00e2ncia de uma das bebidas mais consumidas no mundo e s\u00edmbolo da cultura brasileira. O Brasil \u00e9 o maior produtor e exportador global de caf\u00e9, respons\u00e1vel por cerca de um ter\u00e7o da produ\u00e7\u00e3o mundial, segundo a Organiza\u00e7\u00e3o Internacional do Caf\u00e9 (OIC). Em 2024, o pa\u00eds exportou mais de 39 milh\u00f5es de sacas, movimentando bilh\u00f5es de d\u00f3lares e refor\u00e7ando seu papel estrat\u00e9gico no mercado global. The Coffee leva o caf\u00e9 brasileiro para o mundo Com sede em Curitiba e presen\u00e7a em mais de 20 pa\u00edses, a rede The Coffee […]<\/p>\n","protected":false},"author":5,"featured_media":142684,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[68728],"tags":[13624,90823,17957,5187,6402,90822,4277,2572,4231,90825,3049,72345,4102,3618,3337,1874,9840,30682,677,90824,6001,90826],"class_list":["post-142682","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-vida","tag-cafe","tag-cafe-brasileiro","tag-cafeterias","tag-consumo","tag-design","tag-dia-internacional-do-cafe","tag-espanha","tag-exportacao","tag-franca","tag-graos-de-cafe","tag-japao","tag-mercado-global","tag-mexico","tag-minas-gerais","tag-parana","tag-portugal","tag-promocao","tag-tailandia","tag-tecnologia","tag-the-coffee","tag-vida","tag-voucher","post--single"],"yoast_head":"\nDia Internacional 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